B2B SaaS Marketing

Get your SaaS in gear

10.22.2016 Michelle  Brad_065.jpg

I lead the brand and content team at Appcues—a B2B SaaS solution for product people.

And let me tell you, they are a freakin’ wonderful team to get the opportunity to lead.

Before Appcues, I built and scaled community-focused content marketing programs at InVision. There, I interviewed more than 60 top designers about on creativity, motivation, and leadership.

I’m currently thinking and writing about building scalable, effective marketing programs—and teams—for B2B SaaS companies.

Recently, I’ve been featured on: